Disciplined Entrepreneurship PDF/EPUB í


Disciplined Entrepreneurship I met Bill Aulet during an executive program in MIT His lectures were around the ideas presented in this book The book is one of the best books I ever read on start up techniques, not only does it give you a step by step approach for a start up business, but it also opens your eyes and prepares you for challenges you would probably have struggled through in your first venture Interestingly, and unlike other books on the topic, the first few steps urges you to start with the customer in mind I met Bill Aulet during an executive program in MIT His lectures were around the ideas presented in this book The book is one of the best books I ever read on start up techniques, not only does it give you a step by step approach for a start up business, but it also opens your eyes and prepares you for challenges you would probably have struggled through in your first venture Interestingly, and unlike other books on the topic, the first few steps urges you to start with the customer in mind It encourages the entrepreneur to delve deep into the customers needs and specify the best customer for your venture which can enable you to build a beach head strategy that would allow a quick and strategic expansion to other customers If you are willing to start a new company and enter into an entrepreneurial venture, then this book is for you It s a road map of what you need to do and what you need to prepare for during your journey I highly recommend it great book hat shows the MIT approach you have some innovation technical or another type but that it relies on your knowhow and is not easy to be reproduced and you need to commercialize it The book guides through all the steps from selecting and finding the market, doing market research and finding the beachhead market to MVP and customer interviews. SO, two things 1 I met Bill at a lecture in Chicago put on by some MIT alumni I got the book much like some waffle fries FOR FREE I feel the need to disclose this so people don t think I m shilling for Bill s book, and to kind of nerdbrag a little bit.2 I stopped reading about 25% of the way through Why Because my business is not at the stage where I need his RIDICULOUSLY THOROUGH guidance I wish I had this 3 years ago So, I stopped reading because I am going to give it to someone else SO, two things 1 I met Bill at a lecture in Chicago put on by some MIT alumni I got the book much like some waffle fries FOR FREE I feel the need to disclose this so people don t think I m shilling for Bill s book, and to kind of nerdbrag a little bit.2 I stopped reading about 25% of the way through Why Because my business is not at the stage where I need his RIDICULOUSLY THOROUGH guidance I wish I had this 3 years ago So, I stopped reading because I am going to give it to someone else who will put it to use RIGHT NOW I skimmed speed read most of the rest.That said, the parts I focused on were great It has a lot of shades of Startup Owners Manual and Lean Startup , which makes sense consdiering those are two seminal tomes of the Entrepreneurship world The book is presented beautifully It s a combination of a graphic novel, coffee table book, and a technical manual Leave it to MIT to make that work It s punctuated by cartoons tastefully, not cheesy and visualizations The production quality is top notch.I will loan any of my friends my copy, if you promise three things 1 WRITE ALL OVER THE BOOK Marginal notes, sketches, commentary, highlights, circles, dog ears.beat it up My books are a living library They contain notes from the people I ve lent to, as well as my own.2 USE THE KNOWLEDGE OR GIVE IT BACK No jokers No paperback cowboys 3 RETURN IT TO ME OR pass it along to someone else who will abide by these rules and then return it back to you or me I ve been flirting with the idea of graduate school for a few years now, and decided to sit in on a couple MBA classes to help inform my indecision One of these classes focused on tech entrepreneurship and the professor assigned readings from this book by Bill Aulet I had never heard of the book before, and saw it was not well read on Goodreads orI decided to take a chance on it anyway.After reading half of the book, I had to stop Here s why the title is a bit misleading I thought I ve been flirting with the idea of graduate school for a few years now, and decided to sit in on a couple MBA classes to help inform my indecision One of these classes focused on tech entrepreneurship and the professor assigned readings from this book by Bill Aulet I had never heard of the book before, and saw it was not well read on Goodreads orI decided to take a chance on it anyway.After reading half of the book, I had to stop Here s why the title is a bit misleading I thought I was going to get a Peter Drucker, classic management book about the discipline and work ethic of successful entrepreneurs of all types Instead, the book is a manual, with illustrations to give it a casual feel and ah ha phrases that are in most business books The case studies are very thin and mainly about just one startup the author was in I was also disappointed the book was only about entrepreneurship for new products tech innovation, and left out SMEs small and medium enterprises entirely.While the book was a bit too light for my taste, it does give a useful and accurate outline of the typical tech entrepreneur s startup trajectory A good book for the tech start up wannabe, but not necessary for people who want to become disciplined entrepreneurs Bill wrote this book during my short stay at MIT in 2011 Im proud to have a chapter based on the work I did during one of his great classes Very helpful book if you are planning to start a new venture. Update I read this book again, however, I went through the steps using detoolbox.com It seemed informative, but I was still a little disappointed that some aspects of creating and developing the product and finding manufacturers was not mentioned At times, it seemed a little dumb to go through this process with data that was not accurate.I read this book for class, and it seemed like a good book if you want to start an entrepreneurship The author seemed like he was very conceited of himself Update I read this book again, however, I went through the steps using detoolbox.com It seemed informative, but I was still a little disappointed that some aspects of creating and developing the product and finding manufacturers was not mentioned At times, it seemed a little dumb to go through this process with data that was not accurate.I read this book for class, and it seemed like a good book if you want to start an entrepreneurship The author seemed like he was very conceited of himself and MIT, which was something I didn t like about the book I am currently going through these steps using detoolbox.com, so I will update my thoughts and rating after I have completed all the steps, and see how they worked My goto reading suggestion for anyone wanting to get into entrepreneurship Disciplined Entrepreneurship 24 Steps to a Successful Startup by Bill Aulet was chosen by Soundview Executive Book Summaries as one of the Top 30 Business Books of 2014.THE SOUNDVIEW REVIEW Human history has seen certain occupations lifted to a pedestal during a particular era What explorers were to the Age of Discovery and artists were to the Renaissance, entrepreneurs now occupy places of highest esteem in today s global marketplace However, MIT professor and serial entrepreneur Bill Aulet Disciplined Entrepreneurship 24 Steps to a Successful Startup by Bill Aulet was chosen by Soundview Executive Book Summaries as one of the Top 30 Business Books of 2014.THE SOUNDVIEW REVIEW Human history has seen certain occupations lifted to a pedestal during a particular era What explorers were to the Age of Discovery and artists were to the Renaissance, entrepreneurs now occupy places of highest esteem in today s global marketplace However, MIT professor and serial entrepreneur Bill Aulet takes a different view of the start up In his book Disciplined Entrepreneurship 24 Steps to a Successful Startup, he s not looking to knock down the entrepreneur s pedestal but instead raise the masses to the same level.If you re currently entrenched in a large organization and thinking of striking out on your own, you might want to consult Aulet s book before you start courting venture capital Disciplined Entrepreneurship delivers compact doses of truth alongside the questions you need to answer to rapidly start and grow a business Aulet is not afraid to take a hammer to some rock solid myths, such as the belief that an entrepreneurial venture is commonly the work of a lone hero CEO.The 24 steps in Disciplined Entrepreneurship are grouped into six themes Each set of steps answers one of six questions Who is Your Customer, What Can Your Customer Do For You, How Does Your Customer Acquire Your Product, How Do You Make Money Off Your Product, How Do You Design Build Your Product, and How Do You Scale Your Business All of the steps reinforce Aulet s overarching theme that entrepreneurship can be taught None of the questions can be properly answered without the reader first answering the question that Aulet suggests every would be entrepreneur answer What can I do well that I would love to do for an extended period of time.If you are able to answer that question, you ve taken an important first step Disciplined Entrepreneurship will help you put the right foot forward on all 24 steps that follow.Soundview s 8 page Executive Book Summary of Disciplined Entrepreneurship is available here Disciplined Entrepreneurship will change the way you think about starting a company Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren t born with something special they simply make great products This book will show you how to create a successful startup through developing an innovative product It breaks down the necessary processes into an integrated, comprehensive, and provenstep framework that any industrious person can learn and apply You will learn Why the F word focus is crucial to a startup s successCommon obstacles that entrepreneurs face and how to overcome themHow to use innovation to stand out in the crowd it s not just about technologyWhether you re a first time or repeat entrepreneur, Disciplined Entrepreneurship gives you the tools you need to improve your odds of making a product people wantAuthor Bill Aulet is the managing director of the Martin Trust Center for MIT Entrepreneurship as well as a senior lecturer at the MIT Sloan School of ManagementFor please visit This book is great Aulet s system is a compendium of other lean and customer development business plan systems in their core It s a didatic Aulet is a MIT professor step by step guide with cartoony ilustrations and real startup exemples to guide the entrepreneur inside you These are a lot of useful tools and insights to go straight to the point on the things that matter before starting a business It s a great and complete introduction which should be complemented by books that focus on eac This book is great Aulet s system is a compendium of other lean and customer development business plan systems in their core It s a didatic Aulet is a MIT professor step by step guide with cartoony ilustrations and real startup exemples to guide the entrepreneur inside you These are a lot of useful tools and insights to go straight to the point on the things that matter before starting a business It s a great and complete introduction which should be complemented by books that focus on each of the steps presented if you really are serious about this , but that could also work on it s own If you are starting a business or developing a new product and want some guidance, start here

  • Hardcover
  • 288 pages
  • Disciplined Entrepreneurship
  • Bill Aulet
  • English
  • 11 January 2017

About the Author: Bill Aulet

Bill Aulet is the managing director in the Martin Trust Center for MIT Entrepreneurship at MIT and also a senior lecturer at the MIT Sloan School of Management The center is responsible for entrepreneurship across all five schools at MIT starting with education but also extending well outside the class room with student clubs, conferences, competitions, networking events, awards, hackathons, student trips and most recently accelerators He teaches at least three different classes per year introductory to advanced entrepreneurship classes in addition to his responsibilities of running the center His work has won numerous awards and most recently, in April 2013, Bill was awarded the Adolf F Monosson Prize for Entrepreneurial Mentoring at MIT.


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